Growth Specialist (Allegro Pay)

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Help Us Build the Future of Financial Products for Allegro Users!

Join one of the fastest-growing FinTech in the region! We’re on a mission to launch and scale new financial products that millions of Allegro users, across the CEE region, will love. To make it happen, we’re looking for a Senior Growth Specialist who lives and breathes acquisition, product growth, and performance marketing. This isn’t a typical marketing role. You’ll sit at the intersection of product, data, sales and marketing, driving initiatives that boost user acquisition, activation, and retention. You’ll experiment, optimize, and scale what works - with the ultimate goal of turning bold growth targets into reality.You’ll be responsible for initiating, managing and coordinating marketing activities dedicated to Financial products on Allegro.

• Own growth KPIs: drive user onboarding, sales conversions, and optimize funnel performance

• Lead acquisition efforts within Allegro platform and across external channels (Google Ads, FB Ads, performance campaigns, partnerships, affiliate, SEO, and more)

• Analyze & optimize product flows, landing pages, and onboarding journeys to maximize conversions

• Experiment and iterate: run A/B tests, measure impact, and scale winning ideas

• Work cross-functionally with product, analytics, marketing and design teams to co-create product improvements that drive growth

• Leverage data to identify trends, risks, and growth opportunities — and turn them into actionable strategies

• Craft and optimize messaging across paid ads, own media, landing pages, emails, push notifications, and in-app comms

• Collaborate with Allegro’s marketing teams to amplify campaigns and align on performance goals

• Design and run user stimulation programs (e.g. coupons, discounts, referral campaigns, loyalty incentives) to boost activation, engagement, and retention

Szukamy osób, które:

• 3+ years of experience in performance marketing, project/product management or user acquisition - ideally in fintech or e-commerce, but we’re also open to candidates from SaaS, digital agencies, or other fast-growing digital industries where you’ve driven measurable product growth

• Proven track record of scaling products through user acquisition and optimization

• Hands-on experience with digital media - Google Ads, Facebook Ads (Meta), or other paid channels

• Strong understanding of digital funnels, conversion rate optimization, and performance metrics

• Comfortable making data-driven decisions and running experiments

• A startup mindset: resourceful, curious, and focused on results over process
  Excellent collaboration and communication skills - able to influence product and business strategy

• English (B2/C1) and Polish
  
  

Nice to have:

• Experience in financial services marketing or sales

• Knowledge of retention strategies - marketing automation, CRM, or retention strategies

• Experience with brand building activities like ATL campaigns

• Familiarity with UX/UI optimization

• Product management related with financial services

• Experience as a product owner in financial institutions

• B2B experience

Ze swojej strony oferujemy:

• Flexible working hours in the hybrid model (4/1) - working hours start between 7:00 a.m. and 10:00 a.m. We also have 30 days of occasional remote work.

• Annual bonus based on your performance and company results.

• A great learning opportunity, working with people coming from a lot of experience in top tier strategy consulting and e-commerce space.

• Well-located office in Warsaw (with e.g., fully equipped kitchens, bicycle parking, terraces full of greenery) and excellent work tools (e.g., raised desks, ergonomic chairs, interactive conference rooms).

• A wide selection of fringe benefits in a cafeteria plan - you choose what you like (e.g., medical, sports or lunch packages, insurance, purchase vouchers).

• English classes that we pay for related to the specific nature of your job.

• A training budget, inter-team tourism and an internal learning platform where you will find multiple trainings.

• An additional day off for volunteering, which you can use alone, with a team, or with a larger group of people connected by a common goal.

• Social events for Allegro people - Spin Kilometers, Family Day, Fat Thursday, and many other occasions we enjoy.
  
  And that's just the beginning! You can read more about the benefits here.