TBV Allegro Delivery Customer Growth & Communication Expert

Your main responsibilities:

• Boost awareness of Allegro Delivery - Plan and execute marketing campaigns to help customers better understand and recognize our delivery services — both on and off the Allegro platform. Key projects include the Black Week and Christmas campaigns in 2025, as well as broader awareness activities in 2026.
• Create communication across various channels - Develop engaging content about Allegro Delivery for social media, direct communication (emails, push notifications), and promotional placements such as the homepage. You’ll lead new initiatives and maintain ongoing communication.
• Manage the customer survey calendar - Organize and oversee key customer research projects. Use insights to understand why customers choose or stop using our delivery methods, and propose actionable improvement plans.
• Lead awareness initiatives across the customer journey - Identify and enhance customer touchpoints with Allegro Delivery by developing consistent and effective messaging. Collaborate closely with tech and UX teams to ensure smooth implementation.
• Coordinate communication during major campaigns (e.g., Xmas season) - Take ownership of customer communication about deliveries for high-impact campaigns on platform — from crafting content e.g. banners to running social media activations.
• Monitor and analyze marketing performance - Track key marketing metrics such as reach, open rates, click-through rates, cost per click, and conversion rates. Use data insights to optimize current campaigns and shape future strategies.

This is the right job for you if:

• have 5+ years of experience in marketing
• speak English at a minimum B2 level
• are fluent in Polish (C1–C2 level)
• are passionate about marketing and actively follow industry trends
• bring creativity and an innovative mindset to your work
• communicate clearly and effectively, both verbally and in writing
• like to write content and you are creative
• are adaptable and flexible in a dynamic environment
• have experience in B2C communication
• think strategically but are also hands-on and execution-focused
• have knowledge of logistics or delivery services (nice to have)

What we offer:

• Hybrid work: 3 days in the well-located offices (with fully equipped kitchens and bicycle parking facilities) and excellent working tools (height-adjustable desks, interactive conference rooms)
• A wide selection of fringe benefits in a cafeteria plan – you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers)
• English classes that we pay for related to the specific nature of your job
• Work in a team you can always count on – we have on board top-class specialists and experts in their areas of expertise
• Team tourism, training budget and an internal educational platform, MindUp (with training courses on work organization, means of communication, motivation to work and various technologies and substantive issues)
• If you want to learn more,  check it out for yourself